Subject Guides: Business

General Business Print Resources

This representative list of titles is meant to jumpstart your research. Please check the K-State Libraries Online Catalog or Ask a Librarian for assistance locating these or any other resources.
 

Starting Points

Encyclopedia of Business and Finance HF1001 .E466 2007

Accounting

Accounting Standards: Current Text HG 5616 .U5 A365

Statement of Financial Accounting Standards HF 5616 .U5 F566

Advertising

Encyclopedia of Major Marketing Campaigns HF5837 .E53 2000

Standard Directory of Advertising Agencies HF5805 .S72

Standard Directory of Advertisers HF5805 .S7

Business Plans

Business Plans Handbook : a Compilation of Actual Business Plans Developed by Small Businesses throughout North America. HD62.7 .B865

Company Background Information

Hoover’s Handbook of Private Companies HG4057 .A28616

International Directory of Company Histories HD2721 .D36

Company Directories

D&B Million Dollar Directory HC102 .D8 2001 v. 1-v.5

Directory of American Firms Operating in Foreign Countries HG4538.A1 D5

Directory of Corporate Affiliations HG4057 .A219

Hoover's Handbook of Emerging Companies 2002 HG4057 .A28618

Kansas Business Directory HF5065 .K36 N56

Standard & Poor’s Register of Corporations, Directors & Executives HG4057 .A4

Company Financial Information

Standard & Poor's Corporation Records (a.k.a. Standard & Poor's Daily News) HG4501 .S72

Standard Corporation Descriptions (a.k.a. Standard and Poor's Corporation Descriptions) HG4501 .S76636

Customers/Demographics

American Marketplace Demographics and Spending Patterns HA 214 .A512 2001

Best Customers: Demographics of Consumer Demand HC79.C6 R87 1999

Industry Reports and Data

Dun & Bradstreet/Gale Group Industry Handbook HG 4907 .D86

Standard & Poor’s Industry Surveys HG4501 .S7667

International Business

European Marketing Data and Statistics HA1107 .E87

Market Share/Business Rankings

Business Rankings Annual (electronic access through Business and Company Resource Center)

D&B Business Rankings 2001 (electronic access through Business and Company Resource Center)

Market Share Reporter (electronic access through Business and Company Resource Center)

World Market Share Reporter (electronic access through Business and Company Resource Center)

Marketing

Marketing Scales Handbook vols.1-4 HF5415.3 .B785

Minority Business Directories and Resources

Encyclopedia of African American business HD2358.5.U6 E53 2006

Publishing

Cabell's Directory of Publishing Opportunities in Accounting e-book available

Ratios

Industry Norms & Key Business Ratios (D&B) HF5681.R25 I525

Statistics

Business Statistics of the United States HC101 .A13122

International Marketing Data and Statistics 2002 HA42 .I56

Stocks and Securities Information

Daily Stock Price Record–ASE HG 4915 .S66

Daily Stock Price Record–NASDAQ HG 4915 .S665

Daily Stock Price Record–NYSE HG 4915 .I23

Return to Business Subject Guide